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Purple Stuff raises concerns among parents, lawmakers
By Staff Writer
When public figures make poor choices, it reflects in the younger generation, as seen by the growing popularity of Purple Drank. This beverage, which is largely promoted by hip hop artists, is a combination of prescription strength cough medicine and codeine. When consumed in large amounts, it can be life-threatening, according to FOX News. Experts say that more kids who idolize rap artists are turning to Purple Stuff, a legally marketed drink, to get high. Funktional Beverages distributes Purple Stuff to vendors and says the drink does not contain any dangerous drugs, unlike street versions. The company has plans to begin selling the beverage in 1,200 more stores across the country this year. Bun B, a rapper who is an advocate for Purple Stuff, says that many people confuse the drink with more dangerous, illegal versions of the beverage. However, he tells the news source that Purple Stuff is harmless and has a negative connotation due to its link to the rap industry. Many people associate hip hop artists with Purple Drank and illicit substance abuse. More than 72 percent of poisoning deaths in the U.S. were unintentional in 2005, according to the Centers for Disease Control and Prevention. Drug rehab centers can help individuals who believe they may have an addiction to prescription medication.
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